Naturally dyed. Handcrafted by artisans. Designed to slow you down — and last longer than a season.

Flower Dyed | Handcrafted | Small Batch | Easy Returns

Rainbow before the Sunset

View all 30+ Pieces

"I wanted to wear something that felt deliberate. Where the flower on the hem was placed there on purpose."

— Hera, Founder of Farog

Why Farog Exists

Fast fashion asks you to keep up.
We ask you to slow down.

Our Full Story

Introducing the forgotten art of

Natural Dyeing

Petals to Pigment | Hands on Fabric | Made for You

Build a Better Wardrobe with Farog

What you're actually paying for.

We're not cheap. We're honest. Every rupee goes somewhere real — a fair wage, a natural process, a piece that won't fall apart next season.

Shop Responsibly

Good questions
deserve honest
answers.

Can't find what you're looking for? We're on WhatsApp.

What is the return policy?

Not the right fit? No problem. Reach out within 4 days of delivery and we'll sort it — size exchange, store credit (valid 6 months), or a swap for another piece. Sale items are final. A ₹150 pickup fee applies for returns. We're always on WhatsApp if you're unsure before you order.

How do I care for my FAROG peice?

Gentle hand wash in cold water with mild detergent. Dry in shade, avoid direct sunlight and bleach to preserve the natural dyes. Treat it kindly and it will last you years, not seasons.

Why does delivery takes 10-15 days?

Most of our pieces are made to order by our artisans, not pulled from a warehouse shelf. That's why it takes 10–15 days to dispatch. Every day of that time, someone's hands are on your garment. We think that's worth the wait. You'll receive tracking updates along the way, and our team is on WhatsApp if you ever want to check in.

Are your clothes really dyed with flowers?

Yes. Our dyes are created from flower petals and other natural sources like indigo, turmeric, and madder root, among others. It's a slow, deliberate process that makes each piece unique and gentle on the planet. No synthetic chemicals. Every color is a conversation with nature.

How do I find my size?

Each product page has a detailed size guide. If you're between sizes or unsure, message us on WhatsApp before ordering, we'll tell you exactly which size to pick based on your measurements. We'd rather you get it right the first time.

How do I reach out if I need help?

You can write to us on Instagram, email us at farogbyhera@gmail.com or reach out to us on Whatsapp by clicking here — we're always here to help.